The countdown is on as the Minnesota Monsters prepare to officially launch as Duluth’s newest
professional sports franchise and a proud member of the Arena One Football League.
On March 10, the city of Duluth will celebrate the arrival of professional arena football with a
community-focused launch event that blends the excitement of a pep rally, the professionalism
of a press conference, and the energy of a live fan festival. The official launch will take place at
Amsoil Arena, the home of the Minnesota Monsters, in partnership with the Duluth
Entertainment Convention Center (DECC), whose leadership and support have helped make this
milestone possible. Doors will open at 4 p.m., the program will begin at 4:25 p.m., and the
exclusive Pick-A-Seat Kickoff Special will conclude at 7 p.m.
Guests attending the launch event will have the opportunity to meet ownership Jacob Lambert
and Brianna Lambert, Chief Executive Officer and General Manager Meadow Lemon, and Head
Coach Daron Clark, along with members of the coaching staff, select players, the Minnesota
Monsters dance team, and front-office leadership.
The evening will feature the official uniform reveal, schedule announcement, website launch, debut of commercial and promotional videos, introduction of key sponsors, player and coach presentations, live music, food and refreshments, giveaways, photo opportunities, one-on-one meet-and-greet sessions, and Q&A
opportunities. Local civic leaders and community representatives are also expected to attend as
the city officially welcomes its newest professional sports franchise.
As part of the celebration, fans will be invited to participate in an exclusive Pick-Any-Seat
Kickoff Special, allowing guests to select their season seats in person at one special, event-only
price for any available seat, excluding VIP boxes. This offer is available only during the March 10
launch event and will end promptly at 7 p.m., with season tickets issued on site.
Arena football delivers fast, high-scoring, nonstop action with music, lights, giveaways and fan
interaction from kickoff to the final whistle, and the Minnesota Monsters are bringing that
electrifying, family-friendly, community-driven sports experience to Duluth for the first time. The
Minnesota Monsters belong to this city, and every football fan, family, student, business leader
and community member is invited to be part of the beginning of something Duluth can call its
own.
For media credentials, partnership inquiries, or additional information, please contact Josiah at
218-520-3467 or through email: josiah@mnmonsters.com.
ABOUT ARENA FOOTBALL ONE
Founded in September 2024, Arena Football One (AF1) wrapped up its first season in 2025 with
eight founding teams. Led by Commissioner Jeff Fisher, the league delivers the fast-paced,
high-energy action fans expect from arena football – launching with a national TV deal on VICE
TV and a debut season full of competitive games and memorable moments.
